OpenText (NASDAQ: OTEX, TSX: OTC), a leading provider of Enterprise Information Management (EIM) solutions, recently released a new set of cloud-based services that leverage the company’s recently acquired EasyLink infrastructure. OpenText thereby integrates the power of its well established portfolio of premises-based offerings, including OpenText RightFax, OpenText OCR, OpenText Alchemy and OpenText MBPM, with the OpenText Cloud on a single platform. OpenText is an interesting company with a solid vision and equally solid product and service offerings, so I keep in touch. I found this announcement intriguing, so made the pilgrimage to Bellevue (WA), as I do once or twice a year, where the OpenText Fax & Document Distribution Group is headquartered. I wasn’t disappointed. Matthew Brine, Vice President and General Manager, explained the vision and strategy. Brine also assembled a team of very sharp technical experts and marketing staff to fill in the details.
OpenText Cloud provides users with the option of outsourcing all or a portion of their document-related capture, process routing and telephony needs. OpenText Cloud allows customers to offload the IT burden associated with document distribution and, in the process, enables them to send, receive, route and archive high volumes of rich documents securely, seamlessly and cost effectively, anytime and anywhere. The advantages include reduction of capital costs, improvement in business processes, accelerated decision making and enhanced customer service. As has always been the case across the entire OpenText solutions suite, there is extreme emphasis on data sovereignty and security. As Brine put it, “With OpenText Cloud, data is always secure, whether in transit or at rest.”
OpenText RightFax Connect is a hybrid fax solution that sends and receives faxes through the OpenText Cloud platform, minimizing fax telephony complexity and costs by eliminating telephone lines, fax boards, fax gateways and complex PBX integrations. RightFax Connect extends RightFax delivery by ensuring secure data transfer to and from the cloud.
OpenText EasyLink Fax Archive leverages OpenText Alchemy document server, a purpose-built fax and document archive solution, to quickly archive faxes and other documents, enable document tracking from capture to destruction, allow customers to rapidly respond to audit and discovery requests and streamline and automate transactional document processing.
OpenText EasyLink OCR combines OpenText Capture Center with OpenText EasyLink cloud services to enhance the speed and efficiency with which customers can capture and digitize documents, forms and faxes. This translates into secure capture, storage, routing, exchange and overall lifecycle management for sensitive data.
OpenText EasyLink Workflow enables robust process routing and task processing capabilities through integration with OpenText MBPM to automate mission-critical business processes in the cloud. Brine offered the example of an inbound credit application received by fax and routed for further processing based on information contained in the credit application that was captured by OpenText Capture Center and determined to require a specific routing and approval process based on pre-determined business rules. According to Brine, the integrated use of OpenText solutions such as Capture Center and MBPM helps improve overall process productivity and efficiency.
“OpenText RightFax Connect and our portfolio of cloud offerings usher in our new all-in-one solution for secure information exchange,” said Brine. “As a pioneer in hybrid fax services, these offerings leverage the OpenText EasyLink platform, providing our customers with an integrated, highly scalable solution without compromising data security and sovereignty. But OpenText is about far more than fax. Our integrated business management services allow organizations to securely exchange virtually any type of information, regardless of file type or format.”
Brine not only is a generous host, but also encourages open and honest conversation with the OpenText team. We talked a good deal about the OpenText vision and how that will translate into future product and service offerings. I expect to make the pilgrimage back to Bellevue soon and be in a position to share the details early in 2013.
More at www.opentext.com