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Podcast Exclusive: Cisco acquisition of BroadSoft has widespread implications

Rumors swirled in the run up to BroadSoft Connections, and at the conference the big announcement came: Cisco to buy BroadSoft. A marriage of two leading companies, but with very different product families and business models. One a giant of the IP Age, the other a leader in cloud.

In this podcast, Michael S. Quinn, founding partner at Q Advisors, a boutique bank, we learn about what might be in store for many players in the market. Quinn discusses impact on hardware makers, who have sold through BroadSoft resellers, and who now would be selling through Cisco, which is a hardware maker. Quinn reviews the possible impact on BroadCloud and companies that rely BroadCloud to deliver branded UC. Quinn looks at the impact on the channel and reseller communities.

Quinn also looks at the impact on the Cisco’s channel community and Cisco’s technology partners, that develop products and services for Cisco platforms.

Q Advisors will be offering resources for readers on this topic at www.qllc.com from October 31 forward.

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