Cloud Connections 2023
“Branded calling is really what everyone has dreamed about,” says Jim Dalton, CEO of TransNexus. In this podcast Dalton discusses how branded calling might begin the process of restoring faith among consumers in the authenticity of the calls they receive from the enterprises that consumers are doing business with. Dalton sees branded calling as an opportunity for the CSP and as a priority for the enterprise, as both work together to enable the enterprise to be able to deliver calls where the consumer is confident that the call is from a trusted source. “Now they will have a real solution,” adds Dalton.