---
title: "Avaya Partners with RingCentral: The Tides Have Turned"
description: The future will tell how the Avaya/RingCentral partnership will affect their ecosystems and their competitors. But we can safely say that, with Cisco acqui
---

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# [Avaya Partners with RingCentral: The Tides Have Turned](https://www.cloudcommunications.com/news/avaya-ringcentral)

 Written by [Joseph Marion](https://www.cloudcommunications.com/news/author/joem) | Oct 18, 2019 4:00:00 AM

The future will tell how the Avaya/RingCentral partnership will affect their ecosystems and their competitors. But we can safely say that, with Cisco acquiring BroadSoft and Avaya partnering with RingCentral, the business communications market has crossed its Rubicon.

- **Does this Deal Make Sense?**
- **Does Avaya Benefit?**
- **Does RingCentral Benefit?**
- **And what about the Customer?**

 A great perspective from Elka Popova ***[More here.....](http://digitaltransformation.frost.com/expert-insights/viewpoints/avaya-partners-ringcentral-tides-have-turned/)***  

[View full post](https://www.cloudcommunications.com/news/avaya-ringcentral)

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