By Doug Green
“The best learning is actually to learn by doing.”
In this episode of the Technology Reseller News podcast, Doug Green speaks with Carlos Pereira, Cisco Fellow and Chief Architect, Customer Experience, about Cisco IQ and how Cisco is using AI, lifecycle intelligence and customer experience to help enterprises better understand, secure and future-proof their environments.
Pereira says Cisco IQ reflects a broader shift in how customer experience is being delivered. At Cisco, CX is not treated as something that begins after a product is deployed. It spans the full lifecycle: land, adopt, expand and renew, with support embedded throughout. That lifecycle view is especially important because more than 95% of Cisco’s business is indirect through partners, and more than half of Cisco’s revenue is recurring.
Cisco IQ, which became generally available in April, is designed to give customers visibility across the Cisco assets they own, including devices that may be approaching or past end of sale or end of support. Pereira notes that many Cisco products remain in production for years because they are reliable, but long-running environments can create risk if older software, unsupported assets or unpatched vulnerabilities remain in place.
With Cisco IQ, customers can see more of their environment, understand lifecycle status, assess security exposure and receive AI-driven insights tied to their own deployments. Pereira says that visibility becomes more important as AI accelerates the speed of both operations and threats.
“The speed has changed because the adversary is now faster than what you think your ability to move,” Pereira says.
The podcast also looks at how Cisco IQ fits with Cisco Cloud Control, announced at Cisco Live. Pereira explains that Cisco Cloud Control brings product operations together through an agentic interface, while Cisco IQ focuses on lifecycle visibility, entitlement, assets, security assessments, performance and operational insight. Together, the two offerings reflect Cisco’s effort to combine AI-driven operations with full lifecycle intelligence.
A major theme of the conversation is future-proofing the enterprise. Pereira says Cisco IQ can help customers identify assets that may pose security or operational risks, including devices past last day of support or software exposed to newly discovered vulnerabilities. Cisco IQ can also support assessments around emerging concerns such as quantum readiness, including hardware, software and cryptographic materials.
Pereira also discusses why Cisco designed Cisco IQ to support multiple deployment models from the beginning. Cisco IQ can run as SaaS, on-premises tethered, or on-premises air-gapped. That matters for customers with government, sovereignty, security or isolation requirements who still need AI-driven insight without compromising deployment constraints.
For partners, Cisco IQ creates a new way to engage customers around lifecycle management, security posture, renewals and modernization. Instead of waiting for problems to emerge, partners can use Cisco IQ to help customers understand what they have, where risks exist and how to prioritize action.
Looking ahead, Pereira says the second half of 2026 will be less about AI hype and more about applying AI to business workflows with measurable ROI. In areas such as security and identity operations, the need for speed, visibility and lifecycle intelligence will only increase.
Pereira encourages Cisco customers with support entitlements to begin using Cisco IQ directly at iq.cisco.com. Because Cisco IQ includes personalized, AI-driven documentation and insights, he says the best way to understand the platform is to self-onboard and begin using it.
Learn more at cisco.com
Cisco IQ: iq.cisco.com