“You’re not trading your customer in for a commission,” says Eric Tuttle of Intermedia Cloud Communications. “With our C.O.R.E. model, you own the customer relationship, the billing, and the long-term value of recurring revenue.”
In this Technology Reseller News podcast, Publisher Doug Green speaks with Eric Tuttle of Intermedia Cloud Communications about why ownership and recurring income are more important than ever for MSPs navigating economic uncertainty. Intermedia’s C.O.R.E. (Customer Ownership Reseller Model) gives partners control of billing, pricing, and first-tier support—creating “stickier” customer relationships, predictable monthly revenue, and stronger long-term business valuations.
Tuttle also highlights the importance of Intermedia’s partnership with ScanSource, where partners benefit from consolidated billing, financing options, and dedicated support. With ScanSource’s loyal partner base and reach into adjacent markets such as security and point-of-sale, Intermedia is seeing new opportunities beyond traditional UCaaS resellers.
From powering major retail brands like Sephora to enabling MSPs and VARs to diversify revenue, Intermedia positions itself as the solid choice for channel partners who want both flexibility and ownership in today’s competitive UCaaS space.
To learn more, visit www.intermedia.com