Deal Brings Powerful Channel-Optimized Cloud and Services Distribution Capabilities to Market
TARRYTOWN, N.Y. and ENGLEWOOD, Colo., Sept. 4, 2014 /PRNewswire/ — Westcon Group, a value-added distributor of category-leading technology solutions, today announced the acquisition of the assets of Verecloud, Inc. (Verecloud), the developer of an advanced channel distribution platform for cloud and services solutions. Verecloud will be incorporated in Westcon Group’s Cloud Solutions Practice, which will be led by former Verecloud CEO John McCawley.
Founded in 2006, privately-held Verecloud has developed a robust, Telecom carrier-grade, cloud services aggregation and brokerage platform with the ability to process millions of concurrent transactions in real time, including subscription and usage-based services delivered by multiple third-party services providers. The platform will form the foundation of Westcon Group’s cloud digital distribution solution, designed to help value-added resellers (VARs) generate significant revenue from cloud-enabled services.
“Weston Group and Verecloud have been working together during the past 18 months and co-developed a truly differentiated cloud go-to-market capability for the channel. Our services distribution solution sets us apart from the industry, hence we decided to ‘in-source’ that intellectual property through this acquisition. Coupling our channel cloud enablement services with Verecloud’s acquisition will position Westcon Group Cloud Solutions to drive the business models of tomorrow,” said Dolph Westerbos, Chief Executive Officer, Westcon Group.
Technology OEMs and cloud service providers (CSPs) look for a partner that can “light up” the channel. Westcon Group delivers this through its robust cloud distribution solution – freeing resellers to focus on development of their IP, including value-added professional services and technical expertise to build a cloud practice unburdened by practical challenges, such as micro-transaction billing, service level monitoring, up- and cross-selling, etc.
Westcon Group links third-party cloud offers to resellers and their end customers, and now offers an additional go-to-market channel for the resellers’ own services offerings. Bringing these aggregated solutions to market on a scalable, multi-tiered, and full-lifecycle management platform will generate new revenues for technology OEMs, cloud service providers, and value-added resellers.
Continued Westerbos: “Channel innovation is core to our business, and ownership of our digital distribution platform allows us to bring differentiated, exclusive solutions to the channel without relying on third-party software development. Furthermore, having cloud services distribution fully integrated with our hardware and software distribution systems and operational processes allows us to seamlessly transact cloud and hybrid solutions as business-as-usual.”
“Cloud solutions have become particularly intricate,” said John McCawley, Chief Executive Officer, Verecloud. “That’s why our mission is to provide a single source for technology resellers and their customers to discover, buy, monitor, and manage their cloud services eco-system. No other provider can match the flexibility, efficiency and savings provided by our platform. Westcon Group is a company that truly grasps the power of the cloud and all it can bring to resellers and the channel. We are very excited to be part of the Westcon Group team. Together, there’s no limit to what we can accomplish for the cloud service providers and reseller community.”
Westcon Group’s cloud and services distribution platform delivers the following core capabilities:
Westcon Group also provides channel enablement services to help resellers manage their business transformation. Westcon Group is building a set of critical Operational Support Services (OSS) and Business Support Services (BSS) to help VARs become successful cloud partners. Over the next year, these white-labelled/reseller-branded offerings will include:
Concluded Westerbos: “As a technology distributor, Westcon Group provides a crucial link between Value Added Resellers and our OEM vendor partners, creating growth both upstream and downstream. Cloud has the potential for vendors to work directly with end customers, and for resellers to broaden their service solutions. But practical obstacles such as fulfillment, billing and monitoring — as well as a lack of channel enablement services — have prevented the new IT consumption business models from fully taking off. Westcon Group Cloud Solutions is building the go-to-market blueprint for IT-as-a-Service; our distribution solutions for consumption-based services provide the tools for our resellers and vendor partners to win in the cloud.”
More at www.westcongroup.com, and www.comstorcloud.com