San Francisco, CA – August 18, 2014 – Nexmo, a leading cloud communication API company, today announced a strategic partnership with Telefónica O2, a leading digital communications company. Under the new partnership, Nexmo will become one of Telefónica’s top 10 SMS partners, and enables Nexmo to further enhance quality of delivery for enterprise customers when delivering mission-critical, application-to-person (A2P) messaging.
Experiencing explosive growth, A2P communication is used by financial institutions, airlines, travel reservation sites, social networks, and many other industries to send critical messages from companies to their customers.
O2 is the commercial brand of Telefónica UK Limited with over 23 million customers. It runs 2G, 3G and 4G networks across the United Kingdom, as well as operating O2 Wifi, and is co-owner of Tesco Mobile.
As part of the agreement, Nexmo’s cloud communication offerings will also utilize high-quality message termination services for A2P traffic to O2 subscribers in the UK, as well as to Telefónica subscribers in additional European countries.
“In today’s complex mobile communications industry, it is critical that we partner with companies that provide next generation platforms that can meet the demanding requirements of the new generation of web-based global enterprises,” said Robert Franks, Managing Director of Commerce, Telefónica. “By working with Nexmo, we are now successfully serving the communication needs of international enterprise customers, thus enabling them to create a better user experience for their U.K. customers.”
Nexmo’s cloud-to-mobile APIs are easy-to-use, enabling app developers and enterprises to reach customers and devices globally via innovative mobile messaging and voice experiences.
“With the rapid growth of A2P communication, we deliver best-in-breed solutions that enable enterprises and developers to reach their customers with the highest levels of quality and service,” said David Vigar, Director of Carrier Relations, at Nexmo. “As we expand our cloud-based offerings around the world, it is ideal to be partnering with Telefónica UK and the O2 brand, considered European gold standards in communication.”
Nexmo’s unique direct-to-carrier approach, adaptive routing and real-time analytics enable unmatched quality of delivery and end-user experience while controlling common latency, security and cost challenges. Companies and apps such as Airbnb, Alibaba, and Hailo use Nexmo for their business-critical, international communication needs.
For customer success stories, please visit: https://www.nexmo.com/customers/.