BROADSOFT SURPASSES 10 MILLION HOSTED UNIFIED COMMUNICATIONS LINES DEPLOYED

Milestone reaffirms BroadSoft’s global leadership position in developing and bringing to market innovative, hosted UC services GAITHERSBURG, Md., January 22, 2015   – BroadSoft, Inc. (NASDAQ: BSFT) today announced that it has surpassed 10 million hosted unified communications (UC) lines deployed – an industry-leading milestone that demonstrates strong and growing demand for BroadSoft’s UC-One® application by businesses of all sizes and across North America, Europe, Asia, and other global markets. A broad range of service providers, including fixed, mobile, and Over the Top (OTT) players, have deployed UC-One, a full unified communications experience that can transform the way individuals communicate.  UC-One allows voice, video, business directories, call logs, instant messaging and presence to be available on a single interface, regardless of the user’s preferred mobile device, type of connectivity, or type of communication service connectivity (hosted or premise-based PBX). BroadSoft customers have the option to deploy unified communications services via the BroadWorks platform or via BroadCloud, a managed service that significantly shortens the time it takes service providers to enter this fast growing market. According to an August 2014 Infonetics Report, the global hosted PBX and UC services market is expected to grow from $8.5B in 2014 to $12.3B by 2018. North America is the largest market for hosted VoIP and UC services, commanding 49% of all seats in the first half of 2014, compared to 24% in Asia Pacific, 22% in EMEA, and 5% in Central America/Latin America. “The fact that BroadSoft’s biggest customers have deployed over 500,000 hosted UC seats reinforces our market analysis that businesses are actively seeking out hosted UC solutions, and that adoption is occurring across all market segments – from SMBs to large enterprises,” said Diane Myers, principal analyst, Infonetics Research, part of IHS Inc. (NYSE: IHS). “Surpassing 10 million hosted UC lines deployed places BroadSoft well ahead of competitors, not just in the U.S., but globally.” “10 million hosted UC lines deployed is more than a number – it’s a statement that BroadSoft is redefining the future of work by inspiring workers to create, collaborate and perform in ways never before imagined,” said Michael Tessler, president and chief executive officer, BroadSoft. “As BroadSoft continues to focus on developing and delivering innovative technologies that smash through traditional work silos to accelerate workforce collaboration and productivity, we can accelerate the enterprise shift from premise-based to hosted UC – and all of the benefits that come along with leveraging the cloud.” BroadSoft’s hosted UC solutions can meet the demands of multiple business segments from micro businesses up to very large multi-national enterprises, all from a common application server. To learn more about how our UC-One offering can transform business communications, visit http://www.broadsoft.com/service-providers. - See more at: http://www.broadsoft.com/news/broadsoft-surpasses-10-million-hosted-unified-communications-lines-deployed/#sthash.Xhwf3Npt.dpuf  
Cloud Communications Alliance

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