Jeffrey Pearl Joins BroadSoft as Vice President, Carrier Sales, North America

Veteran telecommunications executive has proven track record of building effective sales organizations in IP communications and cloud services sectors

GAITHERSBURG, Md., October 11, 2013 – BroadSoft, Inc. (NASDAQ: BSFT) today announced that Jeffrey Pearl has joined the company as Vice President, Carrier Sales, North America. Pearl arrives at BroadSoft with more than 25 years of experience in the telecommunications industry, specializing in building and managing high performance sales organizations. In 2006, Pearl co-founded IP5280 Communications, a cloud based IP communications provider focused on delivering converged IP voice, video and data services to business customers. After IP5280 was acquired by MegaPath Corporation in 2012, Pearl assumed the role of Senior Vice President of Sales and led MegaPath's refocused effort on VoIP and other cloud-based services. "Jeffrey brings that rare blend of experience understanding the needs of both service providers and enterprises, and has successfully managed and scaled high performing sales organizations focused on converged IP communications, Cloud services and other innovative technologies," said Patrick Joggerst, vice president, global sales, BroadSoft. "With Jeffrey's expertise and relationships with service providers, we are confident he will have an immediate and positive impact as BroadSoft continues to execute its growth strategy." Pearl also co-founded LineSider Communications in 2004, a firm that specialized in secure VoIP communications, which was subsequently acquired by Cisco following his departure. Pearl had also previously served as Chief Executive Officer and EVP Sales and Marketing for ICG Communications, where he successfully helped execute the 2004 sale of the publicly-traded company. He has also held senior roles at Qwest Communications, Frontier Communications and WorldCom. "For the past several years, I have witnessed the transformative impact BroadSoft's innovative Unified Communications technologies and solutions are having within enterprises," said Pearl. "I am excited to join BroadSoft as we remain dedicated and focused on helping service providers continue to meet the communications requirements of the enterprise market." More at www.BroadSoft.com
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