“We wanted to create a frictionless buying experience,” says Viirtue’s Dan Rosenrauch. Recorded at the ITEXPO Conference, Dan discusses the company’s mobile first approach to design. Since customers are using their phones first, Viirtue designs first for mobile, enabling customers, and partners, to work with Viirtue on the platform they prefer and with the best possible experiences. Reflecting on the company’s recent successes, Dan also reports on the company’s new financial partner to fund Viirtue’s vision of growth and development. Viirtue has also announced a Zoom integration. Dan participated in the Building a Scalable MSP Model panel, moderated by TR’s Doug Green.