Cavell Summit Europe 2026 Returns to London to Tackle Profitable Growth in a Squeezed Communications Market

A one-day London event bringing Europe’s communications leaders together to address growth, margins, AI and changing buyer expectations.

London, UK - February 5, 2026 - Cavell has announced the return of Cavell Summit Europe, its flagship one-day event for the European communications and IT services industry, taking place in London on 25 March 2026.

Bringing together service providers, telcos, MSPs, vendors, investors and end customers, Cavell Summit Europe 2026 will focus on the commercial realities facing the market as it moves through 2026 and beyond. With core services commoditising, ARPU under pressure and margins tightening, the event is designed to give industry leaders practical insight into how to drive sustainable, profitable growth in a rapidly changing landscape.

The agenda is built around the real questions provider leadership teams are dealing with today: how to defend and grow revenue, where AI can genuinely deliver commercial value, how sovereignty and compliance are shaping deployment decisions, and how route-to-market models are being reinvented across Europe.

Throughout the day, attendees will hear directly from service provider CEOs and decision makers from vendors, both operating across different European markets, sharing how they are navigating disruption, pricing pressure and changing customer expectations. Sessions will include practical playbooks on increasing revenue per user without increasing churn, covering packaging, pricing, attach strategies and new service opportunities.

Cavell Summit Europe 2026 will also feature a strong customer voice, with SMB and enterprise buyers sharing what they expect from partners, what drives renewals versus switching, and how buying committees and procurement processes are evolving. These sessions are designed to give providers a grounded reality check on what actually influences purchasing decisions in today’s market.

Key sessions and themes for the 2026 event include:

• Disruption is now the default – unpacking what’s structurally changing across pricing, buyer behaviours
• Workplace trends in 2026 – how generational shifts are changing technology expectations
• Meeting the needs of a multi-generational workforce – designing and selling workplace technology that works across generations
• Navigating growth, margin and disruption to 2030 – Service Provider CEOs share unfiltered view of where the market is heading and how they’re responding
• What buyers want now – SMB and enterprise leaders share how buying behaviour, security expectations and AI adoption are evolving
• Sovereignty, deployment models, and security in a fragmented Europe – how different deployment models stack up
• The future of the channel – from agent vs resale to marketplaces, vertical specialisation, and AI’s impact on partner value

Led by Cavell’s analyst and research team, the event combines keynote presentations, panel discussions, roundtables and structured networking. Cavell Summit Europe is known for its unbiased, insight-led environment, providing attendees with actionable takeaways rather than sales pitches.

Following a strong event in 2025, Cavell Summit Europe 2026 is expected to attract senior decision-makers from across the European communications ecosystem.

For more information about the event, including agenda updates and registration details, visit:
https://www.cavell.com/event/cavell-summit-europe/

For a highlights reel of last year’s event, visit:

https://www.youtube.com/watch?v=Hvbnwxj7JVI&list=TLGGke9tzpWWwhEwNDAyMjAyNg&t=26s