March 1, 2023 - In Sweden, the telecom industry has always been at the forefront compared to the rest of Europe and now the next step is being taken. As a result of the pandemic, the need to be able to handle more communication channels than just calls has increased. Dstny Sweden is therefore now launching an omnichannel solution that will define the future of business communication and the telecom industry. Now the cloud service provider Dstny Sweden is launching its new communication tool that takes the next step in the development of the telecom industry. Today, both small and large companies use several different channels to communicate both externally and internally. With an omnichannel solution, all of these are gathered in one and the same place in order to facilitate business communication and everyday work for everyone. Today, calls as a means of communication are being challenged by, among other things, live chats, social media, e-mail and web forms. Customers contacting businesses expect to receive help in the preferred channel quickly and easily. This has redefined how customers and businesses communicate with each other. More and more individuals now prefer other types of communication channels instead of conversation as the main form. Based on, among other things, these insights from the market and dialogue with customers, Dstny identified a need to broaden its business area beyond telephony services. -  After the pandemic, it has become increasingly noticeable that the number of communication channels has increased and that telephony alone is no longer the obvious choice. This has not only affected the telecom industry  but also our customers who now have an increased need. To meet the need, the solution was obvious to us, we needed to build a communication solution that gathers all channels in one place. The result was MyDstny Omnichannel. A simple and user-friendly omnichannel solution will make work easier and more efficient for many of our customers. It will also enable smaller companies to communicate with their customers in the same capacity as larger companies do, says Claes Lindholm, CEO of Dstny Sweden. Within the telecoms industry, Sweden was early on in moving telephony and switching services to the cloud. Cloud-based switching solutions are now offered around the world. The next step in development, according to Dstny Sweden, is a solution that connects the company's communication paths in a simple way with the help of AI and analytics. -  Companies out there only have this way to go if they want to deliver an optimal customer experience in today's digital market. We must be able to adapt to the demand that exists in today's market in order to secure the market of the future. That has been the core of our work and the purpose behind MyDstny Omnichannel. A key in the development of MyDstny has also been to enable a flexible and simple solution. Every company works differently and therefore they must be able to choose which channels should be included in MyDstny. All our work aims to ultimately facilitate business communication for everyone, concludes  Claes Lindholm. Read more about MyDstny Omnichannel here For further information, please contact: Liona Islamian, Marketing Manager at Dstny Sweden, liona.islamian@dstny.se About Dstny Dstny is a leading European provider of cloud-based business communication solutions. With more than 3 million users, Dstny simplifies communication for companies, partners and service providers with interactive tools delivered as a service in all formats, including voice, video and chat. Dstny's innovative technology and strong local partnerships have a mobile-first design and easy integration that enable it to deliver exceptional user experiences. Dstny is headquartered in Brussels and has approx. 1000 employees in 7 European countries and an annual turnover of approx. 250 million euros. Read more at www.dstny.se.
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