News 2 min read

iconectiv use case substantiates how standardized site data maximizes revenue and ROI for companies that own towers and network sites

27 Apr, 2023
Reveals how industry-standard nomenclature supports faster, more efficient network planning for service provider customers
  • What’s the News? A new use case from iconectiv validates how companies that own towers and other network sites that support communications interconnection can gain a competitive advantage by using a common language to describe site assets and locations.
  • Why it Matters? When it comes to network planning, visibility into all available towers and network sites supports new service activations by simplifying the network planning workstream for service providers. Tower companies that offer access to authoritative, verified information about site locations and assets are better positioned to help their service provider customers accelerate new technology rollouts seamlessly and securely.
BRIDGEWATER, NJ - April 25, 2023 - As service providers roll out new technology (like 5G) and densify their networks, it is critical that they have full visibility into the location, assets and capabilities of all available infrastructure and network sites. Companies that own and operate towers and network sites can help service providers do this—essentially optimizing their network planning and operation—by providing clear and accurate site information using the standardized industry data widely used by the telecom ecosystem. For example, when evaluating potential sites for deployments, service providers need key attributes such as latitude-longitude coordinates and the network functionality registered at that site to help with interconnection and backhaul network planning tasks. If that information is outdated or inaccurate - and it turns out that a selected site can’t meet its requirements - the service provider could have its buildout delayed by months, and/or take its business to another tower company. “Improving visibility of site offerings not only makes new technology rollouts easier for service providers, but it also maximizes the value that towers and other network sites provide to their customer base and increases the utilization of its overall portfolio,” said Peter Ford, Executive Vice President, Information Solutions, iconectiv. For more than 40 years, service providers, equipment vendors and other telecom ecosystem members have relied on the iconectiv TruOps Common Language® CLLI™ Codes to identify, classify and understand the location and operating attributes of network elements. Towers—and other suitable buildings and structures using Common Language Location codes—can be easily and accurately identified along with the assets and additional inventory of each site. “There is no other unified, industry-standard, registry in widespread use that aggregates as much location information, network functionality and other information relevant to the strategic objectives of telecom infrastructure. Companies that own towers and other network sites have a vested interest in making network planning easier for service providers,” Ford added. The Common Language database has become an essential go-to resource for the telecom industry.  There are 94 million connections managed each day using Common Language and it is the only industry registry with more than 15 million registered network locations and millions more of interconnection points. Common Language has become so central to the sector that CLLI Codes are an integral part of the North American Numbering Plan Administrator (NANPA) process used by service providers to apply for numbering resource assignments. Common Language has also been embedded in the Access Service Request (ASR) process used in North America to enable interconnection. To learn more about the benefits of Common Language for tower companies, the full use case can be downloaded  here.
Cloud Communications Alliance

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