Robust Channel Business Drives ViaWest to Launch New Partner Program

iaWest Partner Connect Program Offers Attractive Incentives and Enhanced Resources viawest logoDenver, CO – October 16, 2013 – In response to increased demand from channel partners to add colocation services to their portfolio, ViaWest, the leading colocation services provider in North America, announces major enhancements to its Channel Partner Program. The ViaWest Partner Connect Program offers agents, system integrators, Value Added Resellers (VARs) and brokers a flexible business model in which to leverage ViaWest’s IT infrastructure solutions. The program touts attractive compensation packages, flexibility and personalized engagement options to suit varied channel business needs. The ViaWest Partner Connect Program allows ViaWest’s partners to leverage its world-class data centers, cloud portfolio and managed services offerings within their client base, providing enhanced capabilities and benefits to their end-user clients. With an easy engagement process, ViaWest’s program has options to address all stages of the sales and service cycle, including technical service and support along with contract management. “As an industry leader, ViaWest is known for delivering personalized service and support, and we’re building on our base of partners who look at customers the same way,” comments Nancy Phillips, President and CEO of ViaWest. “Channel partners play a strategic role for ViaWest’s business and vision, and we are fully committed to their success.” Some of the new tools and benefits available to partners include:
  • A quick and easy portal to register and track client opportunities
  • Platinum, Gold and Silver levels to reflect a partner’s status in the program
  • Unique compensation plans with flexible options to further increase payouts, including upfront payments, a pay-for-life option and accelerators based on performance
  • Flexibility with minimal rules of business engagement
  • Training and sales tools
“Our significantly enhanced ViaWest Partner Connect Program was designed to provide partners with competitive compensation, tools and resources they need to identify sales opportunities, close deals and gain long-lasting customer relationships,” states Christopher Rajiah, Senior Vice President of Sales and Marketing for ViaWest. “The program has several opportunities for channel partners to choose how they go to market and want to be compensated, creating a transparent and flexible program all around.” “As a long-standing ViaWest channel partner, we have experienced ViaWest’s commitment to service excellence first hand,” adds Ian Kieninger, CEO of AVANT Communications, Inc. “With ViaWest’s full suite of colocation, cloud and managed services, we are able to address our clients’ requirements with true value-add solutions.” As part of ViaWest’s launch activities, it will host a webinar, “ Colocation: Your Gateway to the Cloud,” focused on how adding colocation into a partner’s product portfolio can open new market opportunities and allow customers to grow with one provider. To learn more about the ViaWest Partner Connect Program, register at For more information on the ViaWest Partner Connect Program, please visit
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