SIPPIO and Cavell Unveil Roadmap for the “Intelligent Workplace”

We explore why voice is the "connective tissue" that brings AI, CRM, and collaboration together to drive real business outcomes.

Annapolis, MD - March 12, 2026 - SIPPIO, the global leader in enabling voice communications, in partnership with global research firm Cavell, today announced the release of a new strategic whitepaper: Why Voice is the Heart of the Intelligent Workplace.

The report details a fundamental shift in enterprise communication, moving away from fragmented “Best of Breed” tools toward a unified “Intelligent Workplace” ecosystem where voice, AI, and CRM coexist to drive measurable business outcomes.

Redefining the Modern Workplace

As organizations face rising management costs and system duplication, the whitepaper identifies the Intelligent Workplace as the next evolution of digital communication. This environment prioritizes a “Best of Suite” approach, integrating disparate workflows into a cohesive, platform-driven experience.

“The market is no longer interested in simply moving voice to the cloud,” says Steve Forcum, Channel Chief at SIPPIO. “They want solutions that solve specific business problems.”

Key Findings

• The Microsoft Teams Opportunity: While Microsoft Teams has surpassed 320 million global users, only 26 million have PSTN calling attached to their license, representing a massive gap for voice enablement.
• Voice as AI’s Fuel: AI and Copilots require structured, connected data to be effective. Fragmented systems leave AI “blind,” whereas integrated voice provides another source of rich data flow AI needs to surface insights.
• The Endurance of Voice: Despite the rise of messaging, 54% of consumers still prefer phone calls for resolving critical or complex issues due to the emotional bandwidth and nuance voice provides.
• A Shift Toward Consolidation: 70% of organizations currently run multiple collaboration platforms simultaneously, leading to a significant market preference for single-provider, unified ecosystems.
• Global Growth Forecasts: Over 22 million business telephony users are expected to be added across the USA and key European markets (UK, Germany, France) by the end of the decade.

Leading the Next Era of Communication

The whitepaper concludes that for service providers and partners, value is no longer created through product variety alone, but through the seamless integration and automation of these platforms.

“Voice is the connective tissue of the Intelligent Workplace,” the report states. “Partners who simplify voice and integration can empower their customers to lead confidently into a new era of work.”

Read the Full Report

Industry professionals, partners, and enterprise leaders are encouraged to explore the comprehensive findings and strategic recommendations by downloading the full whitepaper.

About SIPPIO

SIPPIO is the leading global communications enablement platform, offering a comprehensive solution that integrates enterprise-grade voice, text messaging, AI, and analytics within Microsoft Teams, Zoom, and Cisco Webex. With its award-winning technology, SIPPIO provides businesses with secure, reliable, and scalable communication tools, empowering hybrid workforces to connect and collaborate seamlessly. Available in over 80 countries, SIPPIO continues to expand its global footprint, delivering innovative communication solutions worldwide.