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Star2Star With Frost & Sullivan Report: Organizations prepare for a future of work from anywhere
13 Oct, 2020

Cloud-based communications and collaboration solutions prove effective for virtual work environments, Frost & Sullivan finds
SARASOTA, FL -- Oct. 13, 2020 -- For many businesses, COVID-19 was a wakeup call that revealed a lack of operational preparedness when access to physical office spaces became limited. Star2Star, a global leader in cloud-native collaboration solutions for the enterprise, recently worked with Frost & Sullivan to examine the long-term thinking businesses need to carefully design work-from-anywhere strategies.
The report, “Digital Transformation is No Longer Optional—It is Imperative” discusses the immediate needs companies have for connecting geographically dispersed teams. It also assesses how Unified Communications-as-a-Service (UCaaS) solutions support both the short-term goal of remote collaboration, as well as long-term goals to incorporate work-from-anywhere technologies and tools to enable effective organizational transformation and business continuity. To download the report, please visit: https://www.star2star.com/thenextnormal "We recommend that businesses make work-from-anywhere a key pillar of their digital transformation and business continuity strategies," explained Elka Popova, VP of Information & Communication Technologies at Frost & Sullivan. “The key is to future-proof your technology investments by choosing cloud-based communications and collaboration tools that effectively support virtual organizations now and in the future.” “Communications solutions represent the connective tissue among employees, as well as between the company and its customers, partners and suppliers,” said Michelle Accardi, President and Chief Revenue Officer at Star2Star. “We are proud to enable collaborative virtual office environments that better prepare organizations for the future of work from anywhere.” KEY TAKEAWAYS:- Staying connected while social distancing continues to be a top business priority.
- Long-term strategies must also accommodate work from anywhere—not just employee homes, but also coffee shops, hotel rooms, airports, and other locations.
- Natural disasters like the global pandemic are compelling organizations to adopt cloud services, mobility, artificial intelligence (AI), and other advanced technologies to drive success during both economic expansion and recessions.
- To future-proof technology investments and prepare for intensifying competition in all industries, businesses are moving mission-critical communications and collaboration workloads to the cloud.
- Evolving health and business considerations require open communications platforms that can easily adapt to a business’ evolving communications strategy.