News
3 min read
Zoom bolsters Events portfolio with new Production Studio and mobile app
25 Aug, 2023

The easy-to-use Production Studio for Zoom Events allows event hosts to easily create professional virtual Webinars and Sessions — no production agency needed Today Zoom announced two key updates and investments in its Zoom Events portfolio — Production Studio and a Zoom Events hybrid experience including the mobile app for events. These new features will help event professionals expand their reach and foster community beyond the events, engage and inform audiences while building connections across in-person and virtual audiences, and simplify the hybrid experience.
Production Studio makes customizing and producing engaging virtual events a snap Today Zoom launched Production Studio for Zoom Events and Zoom Sessions, a new feature for event professionals to easily create virtual event design elements for polished, professional, and dynamic events. Now available globally with a Zoom Events or Zoom Sessions license, Production Studio allows event, marketing, and internal communications professionals to free up their time and budget that is usually spent working with a production agency. “Now, every event pro has access to professional-looking events in an easy-to-use interface, without spending thousands of dollars on a production agency,” said Annika Elias, product manager at Zoom. “Other ‘out of the box’ webinar solutions don’t allow you to customize the look and feel of your event, which makes for a bland and less engaging experience. With Production Studio, event specialists can curate and customize the attendee experience without needing specialized design skills.” Whether planning internal events like an All Hands webinar or external marketing events like product demos, Production Studio provides dynamic layout options, custom branding, and presenter management tools to make every virtual event visually engaging and uniquely branded. Production Studio includes the following features to make virtual events look unique and on-brand:
Dynamic layout selection
- Choose from 50+ customized layouts
- Flexible aspect ratios
- Ability to adjust space between videos
- Create multiple webinar scenes per session with shared screen layout options
- Determine scene sequencing
- Border editing
- Customized wallpapers for each scene
- Pre-route people in scenes
- Update the presenter in live scenes
- Cloud recording
- Lobby and third-party live-streaming capabilities
- Easy setup within the Zoom Events portal
- Event setup (virtual / hybrid / in-person)
- Event level
- Session level
- Ticketing (virtual / hybrid / in-person)
- Mapping: upload maps, drop pins, and associate sessions
- Badge printing integration with xTag
- Event discovery: meeting feed and “Events” tab in the Zoom app
- Check-in (join): links, QR codes, manual
- M / W companion mode: shared chat / Q&A, no video / audio, “go virtual” controls
- Mapping: view maps, find sessions, find rooms
- VOD: view recordings on mobile