CoreDial Max Offers Channel a Cobranded Approach, Retain Close Customer Connection, Podcast

CoreDial Introduces New “Max” Channel Program to Meet Growing Partner Demand

“The whole reason we exist is to help the channel to succeed,” says Alan Rihm of CoreDial. This week, CoreDial launched a new program that straddles the usual option of either being an agent, selling another company’s product, and going white label. CoreDial Max is a retail channel program geared for a specific type of partner who is seeking something different to define their approach. The program is cobranded, permitting the partner to assert their own brand, and encourage them to build a close relationship as the “trusted advisor”. According to Rihm, CoreDial takes on the daunting and often more expensive administrative tasks, such as billing. The program also offers a Device-as-a-Service option, allowing for a more contemporary approach to customizing deals for customers. Critical video and collaboration or contact center services are also a key part of the picture. In this podcast, we learn about this program and how CoreDial sees this as an excellent fit for many of their partners. We learn that the program emerged from close attention to channel companies describing their evolving challenges. Rihm reports that the new program improves channel margins.

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