Podcast: GENBAND delivers marketing program to partners

In our market, many companies are able to provide great service and master the technology behind that delivery, but struggle with marketing. Telcos who historically functioned with minimal marketing now must promote a wide variety of services and products. Becky Kendrick, GENBAND’s Go To Market and Channel Marketing Director, is working to close that gap. In this podcast, we learn about a rich variety of value added programs GENBAND offers her partners with ready-made messaging, art along with customized consultancy. The podcast discusses how these resources help GENBAND’s customers do effective marketing leveraging GENBAND’s strong experience with all aspects of delivering an effective marcom plan.
http://media.blubrry.com/telecomresellerpodcast/content.blubrry.com/telecomresellerpodcast/Genband_Marketing_7_18_2017.mp3

Cloud Communications Alliance

Related Posts

Browse these posts below for the latest in cloud communications news and insights.

Sinch, Podcast — From Omnichannel to “Optimal Channel”: How Retailers Can Win Black Friday and Beyond
“Consumers don’t want blasts — they want a relevant, two-way conversation on ...
Training Secret Sauce with Lisa Rouse, B-Lynk Train to Gain Podcast
In this episode of B-Lynk: Train to Gain, hosts Erin Raitt and Katie Merrill ...
Simwood Partners with Challenge Aid to Support Education in Nairobi, Podcast
“It’s the difference between a life of hopelessness and a life of opportunity.” ...
Need Help?