Sabrhub: Using AI to Unlock Messaging Revenue and Simplify 10DLC Compliance, Podcast

Recorded live at Cloud Connections, Doug Green, Publisher of Technology Reseller News, spoke with Sabeeh Hameed, Founder of Sabrhub and a newly announced member of the Cloud Communications Alliance (CCA). The conversation focused on how service providers can offset declining voice revenues by accelerating business messaging adoption—while navigating the growing complexity of 10DLC registration.

Hameed explained that Sabrhub was built to address a fundamental shift in the market. As industry reports continue to show declining voice revenues and tightening margins, messaging has emerged as a critical growth opportunity for CSPs and service providers—especially when messaging is enabled on existing voice numbers. However, the introduction of mandatory 10DLC registration has transformed what was once a simple service into a major operational bottleneck.

Rather than viewing 10DLC as a barrier, Sabrhub treats it as an opportunity. Hameed noted that many service providers experience campaign rejection rates as high as 70–90 percent, often due to incomplete or improperly structured submissions. Each rejection adds weeks of delay, additional fees, and customer frustration. Sabrhub’s platform uses AI to pre-vet campaigns before submission, dramatically increasing approval confidence and reducing onboarding time.

According to Hameed, Sabrhub has reduced the brand registration process from hours—or even weeks—down to approximately 15 minutes, with approvals often completed within 24 hours and a reported 99 percent success rate. The platform abstracts away the complexity of use cases, opt-in requirements, privacy policies, and legal disclosures, presenting the process in a customer-friendly format that improves both speed and experience.

While AI powers the platform, Hameed emphasized that Sabrhub is not “selling AI” as a product. Instead, AI operates behind the scenes to eliminate friction, guide brands through compliance requirements, and enable service providers to bring messaging services to market faster and more reliably.

For MSPs, channel partners, and voice service providers attending Cloud Connections, Hameed positioned messaging compliance as a direct revenue opportunity. By simplifying 10DLC registration and accelerating time to service, partners can increase ARPU, reduce churn, and offer differentiated messaging solutions without taking on regulatory complexity themselves.

More information about Sabrhub and its AI-driven 10DLC solutions is available at https://www.sabrhub.com/.

Cloud Communications Alliance

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