CCA Vendor News

Akixi ‘Light Up The Base’ aims to save service providers time, cost and effort – whilst adding value, CCA Podcast

January 02, 2023

Akixi sponsoring Cloud Connections 2023

“Service providers today are much more than just telephone companies,” says Brandon Hagood, Vice President of the Americas. “They’re providing broadband, managed services, SD-WAN, and other applications so they’re very busy doing things they weren’t traditionally doing.” In this podcast, Hagood discusses “Light up the base”, a campaign that makes it easier for service providers and resellers to trial and sell Akixi to their customers. Hagood calls it a turnkey, go to market sales program that’s fully project managed through Akixi, with a way to provide a proof of concept to their customer. That in turn simplifies the walk from trial to sale. The campaign does away with one-off fees – sites and offers self-provisioning. Meanwhile, Akixi can bring in real-time business insights that will be very valuable to the final customer. Here is a path to offer a differentiated product, without the friction of other go to market strategies.

Hagood will be participating as a speaker at the Cloud Communications Alliance (CCA), Cloud Connections 2023, in January, in Fort Lauderdale. Mike Wilkinson, Akixi CPMO, will also be participating on a panel session discussing go to market strategies. Akixi is a gold sponsor of the event.



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