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Spooky season is in full swing, and retailers are already gearing up for the most wonderful time of year. This holiday season, the stakes are higher than ever for businesses to connect with their customers effectively and stand out in the crowd and retailers should be prepared for shoppers to start looking for deals earlier. With hundreds of billions of messages going through its platform each year, reaching more than 70% of the mobile phones across the globe, Infobip, a global cloud communications platform, has uncovered the key to success by reaching consumers in the palm of their hands. Infobip is the world’s most connected customer cloud communications platform – scaling customer communications over SMS, Email, Voice, WhatsApp.

“If you don’t know us, you probably have done business with us, says Ivan Ostojic, Chief Business Officer of Infobip. In this podcast, Ivan offers exclusive insights based on the analysis of over 6 billion interactions that occurred during peak shopping events like Black Friday, Cyber Monday, Diwali, Singles’ Day, and Prime Day. We also learn how Infobip’s role in making billions of transactions happen, translates into fresh opportunities for partners and a refreshed approach to thinking about the larger picture of markets and commerce.  Infobip opens the door for partners to make wins on the fastest growing platforms for everything from information to purchases. “Infobip is the pace to be,” says Ivan.

Visit www.infobip.com